Who we serve / Commercial

Marketing for commercial roofers

Commercial buyers do not call the first roofer they find. Property managers and owners research, request bids and decide over months. Commercial roofing marketing has to help you look credible and stay in touch.

Commercial roofing marketing: a commercial metal roof, with bid follow-up and a property manager enquiry
The lead problem

Commercial jobs take months to close. Silence loses them.

Long sales cycles

A bid can sit for months while budgets get approved. Without contact, the job goes to whoever followed up.

Credibility checks

Property managers look for case studies, certifications and a professional website before they ask for a bid.

Wrong leads

Generic roofing ads bring in residential calls. Commercial roofers need campaigns built around commercial searches.

How the system applies

Commercial roofing marketing: the five parts

The same Fixody lead system, set up for how commercial roofers win jobs.

01

Get found

SEO for commercial searches such as flat roof repair, TPO and roof coatings, in the cities you bid in.

02

AI front desk

An AI front desk that qualifies callers by property type and size and routes commercial leads to your estimator.

03

Follow-up and reviews

Long follow-up sequences on open bids, and maintenance reminders that turn one job into a repeat client.

04

Paid ads

Google Ads built only around commercial keywords, so you stop paying for residential clicks.

05

Roofing websites

A site with commercial project pages, case studies and a bid request form.

Suggested program · $3M – $10M

Scale

Commercial roofers usually need longer follow-up and focused Google Ads. Smaller commercial crews can start on Build.

Questions

Frequently asked

Yes. We can split campaigns and pages so each audience sees the right message.

We focus on inbound leads from Google, ads and your website. We do not manage bid platforms.

We track bids requested, bids sent and bids won, not just calls, and report them monthly.

See where your commercial leads are leaking

Free lead-leak report, delivered in 48 hours. No obligation.